The existing level of supply of tourist services is very low - 2,3% of the respondents in the region state, that they are personally engaged with granting tourist services in their settlement, mainly room rental. The tourism is definitely an activity, which is not profitable at the moment (only 5,7% in the Bulgarian part specified tourism as a profitable activity). In the same time about 40% of the people state that their settlements are being visited by Bulgarian and foreign tourists. It can be assumed that the visitors in the moment have rather “transit” character.
The tourism development proves to be a real challenge. The region has potentials which can attract tourists and is a precondition for development of alternative nature-friendly practices such as eco- and rural tourism:
· attractive nature sites (rock phenomena, cave complex, woods)
· cultural monuments and religious sites (monasteries, churches)
· conserved traditional crafts (carpetry, icon weavery, joinery, knitting, leather-working)
On the other hand the bad road infrastructure as a whole, the lack of offering and respectively of experience in offering tourist services, as well as the rather tempered readiness for involvement in activities connected with tourist services are a serious hindrance.
All the regional municipalities provide strong support for tourism development in the region. In 2006 a network of five tourist information centers were organized in order to assist the tourists. The tourist information centers were started in Belogradchik, Chuprene, Gorni Lom, Chiprovtzi and Berkovitza, and additionally two more were involved in the network – the centers in Vurshetz and Godech.